14 Italian design and furniture brands gathered
The fourth edition of The Italian Lounge, the project conceived and organized by Edimotion as part of the 58th edition of the China International Furniture Fair (Ciff), from 5 to 8 September, ended in Shanghai.
The initiative brought together 14 Italian brands of design, furniture, lighting, surfaces, appliances and objects, with the aim of promoting new relationships between Italy and China.
Among the brands present are Arflex, Bialetti, Foscarini, Natuzzi Italia, Oluce, Seletti, Smeg, Tabu and Zafferano. The 2026 edition expanded the format from design to Italian Lifestyle, integrating exhibition, culture, hospitality and networking, with particular attention to the table, food and Italian taste.
The program included talks and meetings dedicated to the relationships between design, culture and business, including the main talk “Italian Taste: From Space to Table”, as well as initiatives with Covema, Natuzzi, Smeg and Laminam. The institutional opening saw the participation of the Vice Consul of Italy in Shanghai Stefania Mortelliti and Wu Yidong, Deputy Manager of Ciff Shanghai.
After four editions, The Italian Lounge is preparing for the next edition, scheduled for September 2027, keeping active throughout the year a network dedicated to the promotion of Italian Design & Lifestyle in China.
